Greg Lee

Greg Lee is currently the Account Manager at Gaul Advertising, Philadelphia. Greg Lee is responsible for:

  • Create integrated marketing communications plans, proposals and budgets.
  • Market research including focus groups, mail and online surveys
  • - Strategic development, product naming and brand creation
  • Collaborate with art department on logo development, packaging, collateral and website design
  • Print advertising: creative concept development and copywriting for trade and consumer publications; yielding significant response for clients
  • Media analysis and buying
  • SEO strategy for client websites
  • Copywriting and storyboarding for online video
  • Writing and distributing press releases