Greg Lee
Greg Lee is currently the Account Manager at Gaul Advertising, Philadelphia. Greg Lee is responsible for:
- Create integrated marketing communications plans, proposals and budgets.
- Market research including focus groups, mail and online surveys
- - Strategic development, product naming and brand creation
- Collaborate with art department on logo development, packaging, collateral and website design
- Print advertising: creative concept development and copywriting for trade and consumer publications; yielding significant response for clients
- Media analysis and buying
- SEO strategy for client websites
- Copywriting and storyboarding for online video
- Writing and distributing press releases



