Now-a-days the Geeks have inherited…well not so much the earth but at the very least they’ve got advertisers attention. Geekweek.com and one of its principals, Jeff Katz are just a few of the people who are opening advertisers eyes to a previously seldom explored niche market.
Read MoreArchive for the ‘Friends’ Category
Shhh! Under-The-Table with Underground Chef Christine Cikoski
A surge of underground dining is happening around the city. If you already know what underground dining is, you’re probably way cooler than most people and listen to better music.
Don’t worry, if you’re like me and listen on repeat to Ke$ha’s ‘Animal’ album on your MP3 player — No?
Okay, well there’s still wiggle room here for us to relate. Let’s try this:
If you’re like me and underground dining doesn’t immediately make you say aloud, “Oh, yes. Underground dining. That’s that thing I do quite often,” then follow me, dear friends, as we tunnel on a journey beneath the surface…
Read MoreThe New Frontier: Advertising And The E-Book Reader
E-book readers are a marketing platform just waiting to be tapped. But proceed with caution.
Read MoreAdvertising to kids with Social Media
…the medium you choose is just as important as the message…twitter was tailor made to advertise to kids.
Read MoreTea Time with Sarah Rose
Tea always seemed like a peculiar concept to me: put some dried leafy stuff in hot water, add saccharin supplement, and be soothed.
Perhaps Starbucks enlisted me at too early an age with Grande Caramel Macchiatos and its many variations. How could I even compare leaf-flavored hot water to a caramel chocolaty caffeinated shake that my mom somehow allowed me to drink before school?
In the last year, though, I’ve voyaged out to discover what the big deal was, why my dad, who remembers nobody’s name remembers Earl Grey’s when he’s sick, why my roommate always makes a cup of chamomile before…
Read MoreWhat is a Choonimal? Q&A with Choonimals creator Chris Theibert.
Stopping by today is Chris Theibert, creator of the soon to be world famous Choonimals Clothing Company. If you’re looking for a shirt featuring a crazy cartoon creature , he’s your guy.
Ryan: How many times have you answered the question “What is a Choonimal?”:
Chris: At least 5x per event, and roughly 2x a week, so that would be about 204.34x a year. Math.
Ryan: What is a Choonimal?
Chris: Ha! Choonimals are a bunch of rabid, gnarl-toothed, crook-eyed, kinda scary but kinda cute animals my friends and I dreamt up in high school and continue to create even though we should…
Read MoreOne Last Hissy Fit with Fashion Designer Lisa Rigney
Dinner with one person dead or alive? Obviously, Tim Gunn.
Who’s Tim Gunn? He’s a fashion sage/life mentor to all who take his always-dead-on advice. Oh, and he co-hosts my favorite reality TV show, Project Runway. In each episode, Gunn checks in on the competing designers during challenges and says things like “this worries me” or “make it work!”
Beside the fact that I’d sit down with Tim Gunn and ask him questions that have absolutely nothing to do with fashion—Do you like Diet Coke? What do you think of this health care stuff? Can we do this again?—he’s really opened my…
Read MoreDorothée Royal-Hedinger: Chicago’s Digital Tree Hugger
Dorothée Royal-Hedinger has been a force to be reckoned with in non-profit social media advertising since she started out at See3 Communications as a new media strategist. She moved on to co-found NobleTree Media where she has worked with non-profit causes like Minds Matter Chicago and the National Association of Working Women. She created OrganicNation.tv in May 2009 and has won numerous awards including Tree Hugger’s Best Food Twitter Feed (.treehugger.com/best-of-green-food-and-health) and the Do Something American Express Grant. In addition to being a top flight social media guru, her work with OrganicNation.tv has appeared on Current TV, The Huffington Post, GOOD and TreeHugger.com.…
